Pixel Caffeine – WordPress plugin Free download

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Pixel Caffeine


The easiest, most powerful, 100% free, WordPress Plugin to manage Facebook Pixel and Facebook Product Catalog.

Don’t spend money on “pro” plugins while ours is free. Includes full WooCommerce and Easy Digital Click to Downloads support!

Created by AdEspresso, a certified Facebook Marketing Partner and #1 Facebook Ads Partner, Pixel Caffeine is the highest
quality Facebook Pixel plug-in available on the WordPress market and we’ll keep it constantly up to date with Facebook latest updates.

Watch our video to see the full range of possibilities:

In just a few simple clicks, you can have Facebook pixel live on your website, track conversions and begin creating custom audiences for almost any parameter you want – whether its web pages visited, products & content viewed, or custom & dynamic events.

Unlike all the other professional plugins available, we have no limitations and no hidden costs or fees.

Welcome to a whole new world of custom audiences and product catalog management.


Instant Installation – get the Facebook pixel site-wide without typing a line of code – just a simple click.

Advanced Custom Audiences – create audiences based on standard/custom events, referring sources (i.e. Twitter, Facebook, Google, etc.), categories/tags of content, specific URL parameters…literally almost anything you’d like!

Facebook Dynamic Ads with WooCommerce – automatically track visitors based on what they viewed (product name, product category and product tags) and then dynamically re-target them with advertisements on Facebook or Instagram

Product Catalog Management – In one click generate a Product catalog for your store and upload it to Facebook or let Pixel Caffeine constantly sync it with Facebook. Advanced filters let you create your product catalog with exactly the products you want to promote.

Examples of what you can do with Pixel Caffeine:

Create “category” audiences for your blog or website and then re-target these visitors with lead generation or direct sale campaigns

Create audiences of people that viewed specific products and dynamically target them with specific incentives or coupons for exactly the products they viewed

Create audiences of those that submit particular forms, click on certain buttons, or take certain actions while navigating or searching your website.

Create product catalog with only products in specific categories with a discounted price and not sold out!



General Settings
Custom audiences manager
Special filter for custom audience
Conversions events page
Product Catalog
Product Catalog created


Minimum Requirements

PHP version 5.3.9 or greater
MySQL version 5.6 or greater or MariaDB version 10.0 or greater

Automatic installation

From your WordPress admin panel, click “Plug-Ins” and then “Add New”
In the search box, type “Pixel Caffeine”
Select “Pixel Caffeine” and click “Install”!
Activate It

Manual installation

Click to Download the plugin from this page (it will download as a zip file)
Open the WordPress admin panel, go to the “Plugins” and select “Add new”
Select “Upload” and then choose the .zip file downloaded from this page
Select “Install” after the upload is complete
Activate It


Here a brief videotutorial to understand main feature and how their work:



Where do I get my Facebook Pixel ID?

You can get your Facebook Pixel ID from the Pixel page of Facebook Ads Manager. If you don’t have a Pixel, you can create a new one by following these instructions. Remember: there is only ONE Pixel assigned per ad account.

Do I need a new Facebook Pixel?

No, use the pixel from the ad account you want to link to your WordPress website.

I don’t want to login to my Facebook account. Can I put the pixel ID manually without connecting my account?

No problem! You can manually add the Pixel ID in the settings page instead of connecting your Facebook Account. However, without the Facebook connect, you won’t be able to use some of the most advanced features of Pixel Caffeine like our Custom Audience creation.

Are the custom audiences saved also on my Facebook Ad Account?

Yes, everything you create in Pixel Caffeine is immediately synced with Facebook and all the audiences will be immediately available to use in Facebook Ads Manager/Power Editor …or AdEspresso if you’re using it of course 🙂

Is it compatible with WooCommerce?

YES! We fully support WooCommerce. In the settings page just enable the integration and we’ll automatically add all the event tracking! This is also compatible with Dynamic Product Ads and we’ll pass Facebook all the advanced settings like product Id, cost, etc.!

Is it compatible with Easy Digital Click to Downloads

Absolutely YES! The same of above.

Can I import my custom audiences I already have in my Ad account into Pixel Caffeine?

Unfortunately there isn’t any way at the moment to import custom audiences from FB, but it is a feature in our long-term roadmap. With the plugin we want to give extended tools for advanced custom audiences – using WordPress data. This plug-in is NOT a replacement for Business Manager, but it does make it all easier!


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